Published at December 12, 2024 by InfraJunction
Mahindra Construction Equipment (MCE) is a division of Mahindra & Mahindra Ltd. The company unveiled its new CEV5 range of construction equipment at BAUMA CONEXPO 2024. The event took place at the India Expo Centre. The updated range includes enhanced EarthMaster Backhoe Loaders and RoadMaster Motor Graders. These models are now powered by higher performance engines. The engines meet the latest CEV5 emission standards. Additionally, Mahindra introduces a new Uptime Service Guarantee. This launch highlights Mahindra's focus on innovation and strong customer support.
The newly launched CEV5 range focuses on boosting operator productivity with larger, more comfortable cabins. The RoadMaster G100, equipped with a 102 HP engine, is designed to enhance road construction efficiency. The EarthMaster SX and SXe Backhoe Loaders, with 74 HP engines, provide versatile solutions for various construction tasks.
The company also launched the RoadMaster G80 Motor Grader, designed to help smaller contractors upgrade from manual labor and makeshift farm tractor-based graders to modern mechanized equipment. In addition, Mahindra introduced its Uptime Service Guarantee. If a machine is not operational within 48 hours, customers will receive compensation of Rs. 1,000 per day. This initiative is backed by an extensive service and spare parts network, including over 50 authorized 3S dealerships and Saathi+ service centers across India.
Dr. Venkat Srinivas, Business Head – Truck and Bus & Construction Equipment at Mahindra & Mahindra, highlighted the company's focus on innovation, local manufacturing, and supporting India’s sustainability goals. He stated that the new CEV5 range, developed by Mahindra's engineers, is designed to enhance performance and lower operational costs using advanced technologies like Mahindra IMAXX telematics.
The CEV5 range features Mahindra’s advanced telematics system. This system enhances fleet management, lowers ownership costs, and boosts fleet safety. It is part of Mahindra’s ongoing efforts to improve product offerings and the customer experience.
Alongside the new CEV5 range, Mahindra showcased key products from its portfolio, such as the BLAZO X 48 CLS 10x4 Tipper, BLAZO X m-DURA Tipper, and BLAZO X 28 Transit Mixer. These vehicles are built for various construction and transportation needs, offering higher efficiency, durability, and advanced features like Mahindra IMAXX telematics. The BLAZO X range also includes a Double Service Guarantee, ensuring a 36-hour turnaround and a 48-hour uptime commitment.
The company also launched the FURIO 10 Fuel Bowser, designed for doorstep fuel delivery. This initiative supports the Indian government’s push for efficient energy distribution.
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